In this interview Jana Bennett confirmed that the core investment was secure and that the BBC were looking to increase investment both on TV and the web. She declared that the BBC’s commitment to this genre and to British production is ’rock solid’. The BBC has since announced a further £15m investment in online activity – particularly aimed at CBeebies. However no specific new figures for television were mentioned by Jana Bennett though she talked about ‘a thirst for original output’ with particular reference to CBeebies
SKTV is concerned that there is as much if not greater need for new/original output on the older channel CBBC and have written to Jana to raise the issue and to ask for clarification of levels of investment in the different age ranges.
It is good news that the pressure from all sides is having an effect, albeit relatively small, on the Broadcasters.
