One way in which individuals or small groups can help the cause is by using sites such as Mumsnet and Netmums to seed discussions about the issues of media and kids and to increase awareness.  It’s better if this comes from concerned parents rather than from an organisation.  There may be other websites you know where this could be of equal value.  We would welcome any of our supporters using the information on our website to stimulate interest amongst a wider constituency.  And don’t forget to suggest they sign up for the newsletter!